Whether you're new in private practice or a seasoned veteran, every psychotherapy business has room for improvement, especially in this economy. To keep our resources fresh for use, this year we've just completely re-done our Private Practice Handbook for Psychotherapists. As you probably know, a couple of weeks ago we have published the first edition of its accompanying book: Psychotherapists' Guide to Online Marketing. Click here for a full listing of private practice resources, books and e-books. Most aspects of private practice management are not discussed in graduate school. Topics we cover in our revised Private Practice Handbook to fill in the gaps include: Business Management Tax Deductible items Managing the home office Professional will Much more Practicing Outside Managed Care How to tell clients about the hazards of managed care Explaining to clients how mangled care may compromise their privacy and future health or life insurance Marketing - Traditional Re-structure your relationships to money and fees How to market to your own community On being an expert-educator Online Marketing Creating a website Social Networking marketing Blogging Ethical-Legal-Management - Essential practice issues: Responding to subpoenas Professional wills Termination Burnout Telehealth Much more In addition to our 130+ online courses, free articles, and workshops, the Zur Institute offers several publications that can be of use to those of you in private practice: Private Practice Handbook for Psychotherapists Psychotherapists' Guide to Online Marketing 61 Essential Clinical Forms Full Online Catalog For those of you interested in the new LPCC (Licensed Professional Clinical Counselor) license: We now have three Pre-Licensing Saving Packages that include courses required for this license. Remember, if you are applying for an LPCC along the "grandparenting" track, the application deadline is 12/21/11.

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